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Privacy Policy

Effective Date: September 18, 2026

Gerald Murray Home Center ("Gerald Murray Home Center," "we," "us," or "our") respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, and protect information when you visit our website, submit information through our website, contact us, or otherwise interact with us online.

1. Information We Collect

We may collect information that you voluntarily provide to us, including:

  •  Name

  •  Email address

  •  Telephone number

  •  Mailing or physical address

  •  Information about the home or services you are interested in

  •  Information submitted through contact, inquiry, or other website forms

  •  Any other information you voluntarily provide to us

We may also collect certain technical information automatically when you visit our website, including your IP address, browser type, operating system, device information, pages visited, and information about how you interact with our website.

2. How We Use Your Information

We may use the information we collect to:

Respond to inquiries and requests

Provide information about our homes, products, and services

Schedule appointments, consultations, or home tours

Respond to requests for pricing or financing information

Communicate with you regarding your inquiry

Improve our website and customer experience

Maintain website security and functionality

Prevent spam, fraud, and unauthorized activity

Comply with applicable laws and legal obligations

3. Elfsight Website Services

Our website uses services and widgets provided by Elfsight to provide certain website features, including forms and other interactive content.

Elfsight states that its services may process technical information such as IP address, operating system, and browser type. Elfsight also states that certain widgets containing form elements may store information submitted by website visitors on protected servers operated through Google Cloud Platform.

When you submit information through an Elfsight form on our website, that information may be processed by Elfsight in order to provide the form functionality and transmit your submission to us. Elfsight states that information submitted through its forms is provided to the widget owner for processing in accordance with the widget owner's privacy policy.

For more information about Elfsight's privacy practices, please review the Elfsight Privacy Policy: https://elfsight.com/privacy-policy

4. Google reCAPTCHA

Forms provided through Elfsight may use Google reCAPTCHA Enterprise to help protect against spam, automated submissions, fraud, and abuse.

reCAPTCHA may collect and process technical and behavioral information, which can include IP address, browser and device information, referring-page information, and interaction signals. This information may be processed by Google in accordance with Google's applicable privacy policies and terms. 

5. Cookies and Similar Technologies

Our website and third-party services may use cookies or similar technologies.

Elfsight states that its widgets may use an elfsight_viewed_recently cookie to prevent inflated view counts. Elfsight also states that forms using reCAPTCHA may result in a _GRECAPTCHA cookie being placed on a visitor's device. 

Other cookies or tracking technologies may be used by third-party services integrated into our website. The specific technologies used may change as our website and services change.

You may be able to control or delete cookies through your browser settings. Disabling certain cookies may affect website functionality.

6. How We Share Your Information

We do not sell your personal information for monetary consideration.

We may disclose information to third parties when reasonably necessary to operate our business, provide services, respond to your requests, or comply with legal obligations. These parties may include:

Website hosting and technology providers

Elfsight and other website service providers

Form, communications, and security providers

Financing or lending partners when you request financing assistance

Manufacturers, contractors, or business partners when necessary to fulfill your request

Government authorities, courts, or other parties when required by law

7. Third-Party Websites

Our website may contain links to websites operated by third parties. Gerald Murray Home Center is not responsible for the privacy practices, security, or content of third-party websites.

We encourage you to review the privacy policies of third-party websites before providing personal information.

8. Data Security

We use reasonable administrative, technical, and organizational safeguards designed to protect personal information against unauthorized access, use, alteration, or disclosure.

However, no website, electronic transmission, or storage system can be guaranteed to be completely secure.

9. Communications

If you provide your telephone number or email address, we may use that information to respond to your inquiry or provide information you have requested.

If you receive marketing communications from us, you may request to stop receiving them by following the unsubscribe instructions provided in the communication or by contacting us directly.

10. Children's Privacy

Our website is not directed toward children under 13, and we do not knowingly collect personal information from children under 13 through our website.

If you believe that a child has provided personal information to us, please contact us so that we can take appropriate action.

11. Your Privacy Rights

Depending on where you live and applicable law, you may have certain rights regarding your personal information, including the right to request access to, correction of, or deletion of certain personal information.

To make a privacy-related request, please contact us using the information below. We may need to verify your identity before completing certain requests.

12. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our business, website, services, or applicable laws.

When we make changes, we will update the "Effective Date" shown at the beginning of this policy.

13. Contact Us

Gerald Murray Home Center
2903 Woodward Avenue
Muscle Shoals, AL 35661
Phone: (256) 381-0432

For questions about this Privacy Policy or our privacy practices, please contact us using the information above.

14. Legal Notice

This Privacy Policy describes our general privacy practices and should be reviewed by qualified legal counsel before publication to ensure that it accurately reflects the information collected through our website, the third-party services we use, and the privacy laws applicable to Gerald Murray Home Center.

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